Our multinational client sought to define and project the company’s image and public presence in the U.S., as well as build relationships with public and private leaders.
As a foreign operator in nearly every country it operates, our client faces additional scrutiny and challenges in new markets. Furthermore, the quickly changing telecom sector is subject to new and evolving regulations that could have debilitating effects if our client's interests are not properly represented.
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Using a message platform that defines our client as a global leader, we have helped grow relationships across sectors, administrations, and stakeholders to develop the company’s institutional presence and reinforce messaging on issues such as open markets and trade.
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Educating Stakeholders. We created a stakeholders map with our client to maximize the efficiency and reach of our efforts. Through direct meetings, events, and other fora we have created opportunities to collaborate with government officials, NGOs, and leading business executives.
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Building a Profile. Sphere leveraged our client’s global position to demonstrate value to key stakeholders. We have developed speeches, presentations, and multimedia to showcase our client’s messages on innovation, leadership, and corporate social responsibility for events with hundreds of executives, public sector representatives, and media.
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Setting the Agenda. After incorporating influentials from the policy, academic, and media communities, our client’s annual conference has grown into a marquis event on global leadership, transforming into an agenda-shaping conference that attracts high-level CEOs.
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